The pursuit of WONDER
In writing RELM's firm profile and ethos pages, 4 tenants were identified that embody the studio's philosophy: Urban Community, Urban Nature, Urban Mobility, and importantly, Urban Wonder. RELM seeks to create landscapes that elicit moments of wonder.
I authored the brand identity in collaboration with a graphic designer and photographer Sahar Coston-Hardy.
Decidedly Urban
Inspired by the street fashion of Scott Schuman, photographer Sahar Coston-Hardy and I shot staff portraits throughout Los Angeles’ urban terrain for the brand launch. I continue to art direct RELM's photography working most closely with LA-based street photographer, Rinzi Ruiz.
Sphere of Influence
Supporting Scott's belief in cities and the role the public realm plays in cultivating a quality and spirited public life, we authored Interplay, an online journal investigating landscape architecture’s role in city making and contemporary life. Centered around four key themes of people, urban form, urban nature, and culture, the journal's mission is showcase the tectonics behind public life and the built environment, as they unfold in Los Angeles and beyond. In our inaugural issue, we discuss the quality of streets, as a brand, as a place for people.
Full Article can be accessed here:
http://relmstudio.com/interplay
The Big Idea, In Print and Pixels
From thought leadership to project narratives, I find compelling ways to exert voice and promote design excellence be it salons, speciality collateral, and design competitions. To highlight's RELM's contribution to 3 of LA County's largest P3 TOC commissions, and how these are radically altering how LA looks and moves, I sat down with with Nick Sapanaro, Deputy Executive Officer, Transit Oriented Communities of Los Angeles Metro, to gain insight how the agency wishes to exert a positive influence on the city, beyond just mobility.
Full Article can be accessed here:
https://spark.adobe.com/sp/design/page/urn:aaid:sc:US:2148a78a-7366-48ae-b3ff-0c1854da922c